Luxury ride-hailing is changing. And OUNO is leading the charge.
Recently, Entrepreneur.com sat down with Bobby Drewett, Founder of OUNO, to discuss the Direct-to-Driver revolution and how OUNO is redefining chauffeur services for high-net-worth individuals and business travelers.
In an industry dominated by big-name ride-hailing apps with unreliable service, surge pricing, and high commissions, OUNO has built something different—something exclusive, seamless, and built for professionals who demand the best.

“Ride-Hailing is Broken. We Fixed It.”
During the interview, Bobby highlighted the flaws in traditional ride-hailing:
Cancellations & No-Shows
“People book an executive ride for a reason. They don’t have time for last-minute cancellations.”
Surge Pricing & Hidden Fees
“Why should passengers pay double just because it’s rush hour? It’s unacceptable.”
Low Pay for Drivers
“When drivers aren’t earning fairly, service quality drops. OUNO ensures professional chauffeurs get the respect and pay they deserve.”
With OUNO’s invite-only platform, every ride is a VIP experience—no compromises.
Direct-to-Driver: A Game Changer
One of the biggest takeaways from the interview? The rise of Direct-to-Driver (D2D) platforms. OUNO is cutting out the middleman and giving both drivers and passengers more control, better pay, and a superior service experience.
Unlike traditional ride-hailing:
Drivers earn more, passengers get the best service.
No surge pricing, no cancellations. Ever.
A true executive experience—chauffeurs you trust, vehicles you expect.
“Our users aren’t looking for just a ride—they’re looking for a seamless, luxury experience. That’s what OUNO delivers,” Bobby told Entrepreneur.com.
The Future of Executive Travel
As OUNO continues to expand in London, across the UK, and beyond, the focus remains the same:
More elite partnerships (O2 Arena, ExCel London, ATG Theatres).
More sustainable options (70% EV adoption by 2026).
More VIP clients & business accounts.
OUNO is proving that executive ride-hailing doesn’t have to be a gamble. It should be predictable, premium, and personal.
Forget Uber roulette. Ride OUNO.
Apply now for invite-only access to the future of chauffeur travel.